AI Insights · Timothy · January 2021
Q4 2020 Performance of Top Investing Apps on iOS in the US
An overview of the Q4 2020 performance trends for top iOS investing and financial management apps in the United States, highlighting user engagement and download metrics.
In Q4 2020, the investing landscape on iOS devices in the United States saw significant user engagement and download activity. According to data from Sensor Tower, we observed notable trends among the top 5 investing and financial management applications.
Robinhood: Investing for All experienced a remarkable uptick in downloads, leaping from 79K in the last week of September to an impressive 229K by the end of December. Weekly active users also surged, with figures rising from 4.1M to over 4.3M in the same period.
Stash: Investing made easy showed fluctuating download numbers, starting at 88K in September and dipping to around 36K in late October, before rebounding to 55K by December's end. The app's weekly active users saw a peak of 1.1M in early December, despite a slight decline towards the month's close.
For Acorns: Invest Spare Change, downloads grew steadily from 36K to 83K over the quarter, with the most significant jump occurring in the final week of the year. Weekly active users mirrored this ascending trend, climbing from just under 950K to over 1.1M.
The cryptocurrency platform Coinbase: Buy Bitcoin & Ether also saw a healthy increase in downloads, starting at 22K and ending the quarter at 60K. The weekly active users count showcased a steady increase, peaking at over 980K in late November.
Lastly, Webull: Investing & Trading not only exhibited growth in downloads from 17K to 55K but also reported a rise in revenue, especially notable during the week of December 21st, where revenue spiked to $23K. The app's weekly active users consistently grew, ending the year with just over 409K users.
For more insights and detailed analytics on app performance, visit Sensor Tower. The data presented here offers a glimpse into the dynamic world of investing and financial management apps on the iOS platform in the US during the final quarter of 2020.